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Associate Director eMarketing

 
novartis

A global healthcare leader, Novartis has one of the most exciting product pipelines in the industry today. A pipeline of innovative medicines brought to life by diverse, talented, performance driven people. All of which makes us the most rewarding employer in our field.

Associate Director eMarketing
Employer:
Novartis
Location: NJ United States
Last Updated: 11/24/2009
Apply on employer's website (this will open a new window).
Job Description
Novartis - Job details
 
 
Job details  
58589BR
Associate Director eMarketing
Pharmaceuticals
Oncology
USA
United States - New Jersey
USA Novartis Pharmaceuticals Corporation, East Hanover, NJ
Marketing
Full Time
Permanent
Enterprise and brand responsibility to help guide innovation, integration and interactive marketing within the Novartis Global Oncology Group. Oversee execution of the global e-strategy including day to day project management to ensure that objectives, goals, targets, and expectations are consistently met or exceeded. . Key accountabilities include:

• Supporting global commercial organization, including global brand teams in the planning and development of e-marketing initiatives including innovative web, social media programs, mobile applications and relationship marketing initiatives that drive product growth and align with corporate and brand strategies.
• Setting e-marketing goals and objectives for global brand operational plans, providing on-going feedback and support
• Providing guidance to local BUs to support their deployment of global e-marketing initiatives
Develop and report on appropriate metrics to measure success of interactive marketing programs and provide feedback to commercial teams to ensure commercial objectives are met and exceeded
Ensure interactive marketing strategies and tactics comply with all appropriate internal/external regulations and standards
Budget responsibility for interactive marketing projects
Implement and refinement of Search Engine Optimization and Marketing strategies for Global websites
• Manage team of internal contractors to provide strategic and tactical support to Global Brand Teams
• Manage multiple agencies to ensure timely delivery of high quality web assets.
• 3-5 years experience working with interactive marketing tactics is required
• Experience in successfully developing e-marketing plans that have produced positive ROI
• Individual must be able to communicate effectively, present business plans and business updates to high level executives, manage project teams, and balance multiple priorities simultaneously
• Strategic thinker, results oriented, collaborative, energetic, self-directed and motivated
• Demonstrated collaborative skills
• A strong ability to multi-task and the judgment to balance competing priorities effectively
• BA/BS is required. Preference for advanced degree
Novartis

Company Summary View Details

Think What's Possible.

Ideas have the power to improve lives. And as a broad and diversified healthcare company with many colleagues dedicated to improving health and well-being around the world, our ideas have more power than most.

At Novartis, you'll have the opportunity to work alongside an extraordinarily talented and diverse group of people from around the globe, all committed to making a difference for our diverse patients and customers.

You'll benefit from our unique combination of great people, industry-leading products, innovation, and a high-performance, achievement-oriented culture, where you'll find countless opportunities to progress professionally and personally.

And our results-oriented rewards system will recognize your and your team's achievements, and will encourage and value your continued professional development.

Novartis is committed to embracing and leveraging diverse backgrounds, cultures and talents to achieve competitive advantage. We are an equal opportunity employer, m/f/d/v.

At Novartis Pharmaceuticals Corporation (NPC or Novartis) we see diversity and inclusion as the right thing to do. The right way to attract, retain, and develop the best talent in our industry who share our passion. The right way to have an organization that reflects the diversity of our customers to help us understand and address their healthcare needs. It's the right way to manage our business and it's why we have made it a core element of our company strategy. For more information please visit: diversity.novartis.com
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